Creative Dude in New York City
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USAA

 

USAA: “made for”

CREDITS

GCD: George Logothetis / Roberto Santanella
CD: Jonah Levine
ACD: Kevin Egan
CW: Mindy Hoblack
Sr. AD: Kate Schick
AD: Carlos Velasco


I was part of the creative team that helped to revamp the USAA brand to appeal to wider demographics of eligible members. I helped to craft the look and feel of the rebrand alongside ideating and helping bring the series of launch spots to life from concept to production.

MADE FOR CASSIE

MADE FOR KATE

MADE FOR MARTIN

MADE FOR THE WILSONS

MADE FOR LIZ & MIKE